Mahindra XUV700 price strategy, future of XUV500 brand & more- Rajesh Jejurikar | Q&A| Autocar India

Autos & VehiclesAutocar India595.7K Views

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Editorial Analysis

In conversation with Renuka Kirpalani, Rajesh Jejurikar - Executive Director, Auto and Farm Sectors, Mahindra Group talks of the XUV700's key highlights, Mahindra's new logo, future of XUV500 brand, electric vehicles and more. 0:00 - Introduction0:45 - XUV700 USPs2:33 - XUV700 will redefine segment2:55 - New logo symbolises a new Mahindra 3:57 - Mahindra's focus on SUVs4:56 - XUV500 to XUV7006:00 - Future of XUV500 brand6:38 - XUV700 sales projection6:53 - XUV700 MX and AX help straddle price points8:05 - Petrol Mahindras proving popular9:10 - XUV700 will be Mahindra's flagship9:35 - Focused strategy will be a success10:55 - More Mahindra SUVs coming11:56 - Mahindra's EV gameplan#XUV700 #Mahindra XUV700 #AutocarIndia