Lizzo - Rumors feat. Cardi B [Official Video]

MusicLizzo Music19.6M Views

Why This Video Went Viral

This video achieved massive visibility primarily due to strong early engagement signals. Content in the "Music" category typically performs well when it triggers immediate viewer interaction within the first 24–48 hours.

Audience & Engagement Insights

Based on historical trends, videos like this resonate strongly with viewers interested in music content, particularly audiences who engage through likes and repeat watches rather than comments alone.

With 944.9K likes relative to 19.6M views, this video demonstrates above-average engagement efficiency for its category.

Editorial Analysis

Lizzo - Rumors feat. Cardi BListen/Download: https://lizzo.lnk.to/RumorsVisit Lizzo's website for tour dates, exclusive merch and more: http://www.lizzomusic.comLABEL:Video Commissioner: Shadeh SmithSVP/Head of Marketing: Grace JamesVideo Operations: Lily Thrall PRODUCTION:Director: Tanu MuinoProducer: Tay HawesExec Producer: Frank Borin x Ivanna BorinProduction Company: UnderWonder ContentVFX: MathematicChoreographer: Tanisha ScottDP: Nikita Kuzmenko @nikitakkkuzProduction Designer: Tyler EvansVases created by: Andrea Kollar LIZZO GLAM:Makeup: Alex MayoHair: Shelby SwainNails: Eri IshizuStyling: Brett Alan NelsonStyling Assistant: Kristen Ritchie, Sam WoolfTailor: Tia Usher CARDI B GLAM:Makeup: Erika RomanHair: Tokyo JacksonNails: Marie PerezStyling: Kollin CarterStyling Assistant: Gifty Marcos, Aaron ChristmonTailor: Baba JagneFollow Lizzo!TikTok: https://lizzo.lnk.to/TikTokInstagram: https://lizzo.lnk.to/InstagramTwitter: https://lizzo.lnk.to/TwitterFacebook: https://lizzo.lnk.to/FacebookGIPHY: https://lizzo.lnk.to/GIPHYListen to Lizzo!Youtube: https://lizzo.lnk.to/YoutubeApple Music: https://lizzo.lnk.to/AppleSpotify: https://lizzo.lnk.to/SpotifyAmazon Music: https://lizzo.lnk.to/AmazonTidal: https://lizzo.lnk.to/TidalSoundCloud: https://lizzo.lnk.to/SoundCloudAudiomack: https://lizzo.lnk.to/AudiomackBIO3x Grammy award-winning superstar, Lizzo has become a household name with over 5 billion global streams and a platinum selling debut album to date. With the help of anthemic smash hits like the 7x Platinum “Truth Hurts,” the 3x Platinum “Good As Hell,” and the 2x Platinum “Juice,” Lizzo released her Nice Life Recording Company/Atlantic Records debut album CUZ I LOVE YOU on April 19th 2019, debuting at #6 on the Billboard Top 200 Albums chart and spending 24 consecutive weeks in the chart’s Top 10. “Truth Hurts” became the longest running #1 by a solo female rap artist in history after spending seven weeks atop the charts. Since the release of the meteoric CUZ I LOVE YOU, Lizzo has been named both Time Magazine and Entertainment Weekly’s 2019 Entertainer of the Year as well as gracing the covers of Rolling Stone, Billboard’s GRAMMY Preview Issue, British Vogue, Elle’s Women In Music Issue, and many others. Additionally, Lizzo kicked off 2020 with a showstopping opening performance at the 62nd Annual GRAMMY awards and took home three big wins, in addition to being the most-nominated artist of the year. 2020 has also seen her win the awards for Best Female R&B/Pop Artist at the 2020 B.E.T Awards and both “Entertainer of the Year” and “Outstanding Video” at the 2020 NAACP Awards. Her list of high profile TV performances also include the 2019 American Music Awards, VMAs, B.E.T Awards and Saturday Night Live, in addition to in depth profiles on CBS This Morning’s GRAMMY primetime special and CBS Sunday Morning. Now, Lizzo returns with her first new single in two years- the highly-anticipated “Rumors featuring Cardi B.The official YouTube channel of Atlantic Records artist Lizzo. Subscribe for the latest music videos, performances, and more: https://lizzo.lnk.to/Youtube

Statistical Breakdown

Market Segment

English

Engagement Est.

944.9K Likes

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